Then the affiliate earns $4000, and the EPC comes out to be ($4000/$800) $5.00.
The offer A with $40 payout received 100 leads with a total of 800 clicks.
So, obviously, you would think offer with payout $50 is better.īut just by looking at the payout you can’t decide that which offer is best in them? Here EPC is a big factor. One with a payout of $40 and another with a payout of $50. Suppose GoDaddy is providing two affiliate offers, A and B. You can easily decide which offer should you promote? Case Study of two affiliate offers from GoDaddy How EPC helps to decide good Affiliate Offer?ĮPC is a better way to decide which offer perform better with different payouts. So, in another way, you can say EPC= Total commission generated/Total no of clicksįor example, if you received a commission of $500 by sending 100 clicks to an offer, then EPC would be $5. It is EPC=Total commission generated on 100 Clicks/100 You can estimate easily the commissions you are going to generate. In other way, just by looking at the EPC of an affiliate publisher. I will tell you why? later in this article.ĭefinition: EPC (Earnings per Click) is an important performance metrics used by affiliate networks for reporting merchant and affiliate marketers about the performance of any particular affiliate campaign.ĮPC gives you an accurate idea of how much money are you generating from each click of an affiliate link? 3) Earnings Per click Examples (Higher=Better) What is EPC in Affiliate Marketing?ĮPC stands for Earnings Per Click.
0 kommentar(er)
